Module Title:   Cultural Entrepreneurship 2

Module Credit:   20

Module Code:   EM-0223D

Academic Year:   2015/6

Teaching Period:   Semester 2

Module Occurrence:   A

Module Level:   FHEQ Level 5

Module Type:   Standard module

Provider:   Film & Media

Related Department/Subject Area:   School of Informatics (EIMC)

Principal Co-ordinator:   TBA

Additional Tutor(s):   TBA

Prerequisite(s):   None

Corequisite(s):   None

Aims:
To develop both a practical and philosophical understanding of the nature of creative and production processes; making, distributing and funding strategies in the context of general economic processes. To further equip students for the practicalities of working in the cultural sector and to apply this to their individual professional practice. To develop work undertaken in the module Cultural Entrepreneurship 1, by defining individual entrepreneurial identity.

Learning Teaching & Assessment Strategy:
Information and case studies will be presented in the lectures, discussion and analysis in the seminars/tutorials, preparation for the assessment will be delivered in the workshops. Students who are required to take supplementary assessment will be required to repair the deficiency in the original submission.

Lectures:   12.00          Directed Study:   176.00           
Seminars/Tutorials:   12.00          Other:   0.00           
Laboratory/Practical:   0.00          Formal Exams:   0.00          Total:   200.00

On successful completion of this module you will be able to...

apply a detailed knowledge of professional working practices in the cultural industries and an understanding of the financial, legal and political frameworks and international contexts within which an artist works.

On successful completion of this module you will be able to...

apply detailed knowledge of professional practices, frameworks and contexts to the production of professional written project proposals, grant applications, permissions, contracts, audits and other relevant material to facilitate and support the production and distribution of cultural products. Produce effective publicity and marketing strategies and materials to promote cultural activitites and artists/arts organisations.

On successful completion of this module you will be able to...

use appropriate spoken and written communication skills to present relevant material and employ interpersonal communication and networking skills to facilitate and support the production, promotion and distribution of cultural products.

  Coursework   50%
 
  Project proposal and marketing strategy for stage three project/s with portfolio of supporting material
  Coursework   50%
 
  Grant/funding/support application/s for stage three project/s with with portfolio of supporting material

Outline Syllabus:
An introduction to the international cultural industries, international arts funding and support organisations, operating as a producer, networking in the arts, event programming, marketing and publicity, arts budgeting and accounts, professional grant application procedures, resourcing strategies, translation in context (how you talk about your work to funding and other agencies), obtaining permissions and copyright, negotiating with public bodies and the authorities, health and safety risk assessment, public liability insurance, event management, contract law, clients and audiences, artist survival strategies, guerrilla tactics, dealing with the media.

Version No:  1