Module Title:   Media Ethics, Compliance and Sustainability

Module Credit:   20

Module Code:   EM-0258D

Academic Year:   2011/2

Teaching Period:   Semester 1

Module Occurrence:   A

Module Level:   2 (Undergraduate)

Module Type:   Standard module

Provider:   SCIM (Bradford Media School/Dept of Creative Tech)

Related Department/Subject Area:   School of Computing, Informatics and Media (Bradford Media School)

Principal Co-ordinator:   David Robison

Additional Tutor(s):   Patrick Allen

Prerequisite(s):   None

Corequisite(s):   None

Aims:
To engender discussion around ethical standards and develop collaboratively the concept of `sustainability` (environmental, social and economic), as it relates to a specific field of study (broadcast, games, animation etc).To understand alternative, subversive and ethical frameworks in media and software distribution and give you a chance to produce collaborative content in your chosen media. You will be made aware about key issues in accessibility, inclusivity, intellectual property, media law and health and safety.

Learning Teaching & Assessment Strategy:
The primary support mechanism is a series of weekly small group tutorials, supplemented by five larger lectures, in which the tutors will introduce, monitor and enable the development of group work. There will also be a mini-conference/workshop event over two days which will be integral to delivering syllabus content. This will contain screenings, accompanied by workshops, offered by a range of staff and guest speakers in their specialist areas. The screenings will include interactive, film, games and documentary media that relates to syllabus content.

The MCQ examination will focus on testing knowledge and understanding of compliance and legal issues.

Supplementary assessment is a 4000 word web-framed resource.

Study Hours:
Lectures:	5.00		Directed Study:	164.00
Seminars/Tutorials:	8.00		Other:	20.00
Laboratory/Practical:	2.00		Formal Exams:	1.00		Total:   200.00

1. Knowledge & Understanding:

On successful completion of this module you will be able to...

analyse and discuss the concept of sustainability, as it relates to your degree programme. Analyse and discuss appropriate ethical frameworks for media communication, production and distribution.
Have an understanding of specific aspects of media and professional law.

2. Subject-Specific Skills:

On successful completion of this module you will be able to...

Engage in critical debates around the themes of media and the environment, copyright, defamation and balance.
Evaluate alternative models of distribution and `alternative` frameworks for software and media distribution.
Make use of wikis and online resources for the display of media

3. Personal Transferable Skills:

On successful completion of this module you will be able to...

demonstrate team working skills, independent research skills and written and publishing skills.